You Poke It, You Own It?

Perhaps it's a tenuous connection, but I think we can squeeze this into the women's health blog based on the "you poke it" double entendre and what it suggests about women's sexual autonomy. I saw a new Miller Lite commercial during 24 last night. It featured several men sitting around a table, discussing whether it's appropriate to carry beer bottles to the table from the bar by putting your fingers inside the bottle. The men come to a consensus that this is a gross practice, and concoct a "Man Law" of "You poke it, you own it." This elicits an enthusiastic response, and the men repeat the catchphrase multiple times. I agree with Pandagon - the whole premise is a setup to let the characters cheerfully proclaim that "You poke it, you own it." The entire point seems to be to suggest the same rule in application to women. Disgusting. I almost prefer the old T&A beer commercials. In those, a beautiful woman was something you might obtain if you drank the right manly beer, who was objectified from afar in most cases. Now comes Miller Lite with the declaration that if you stick something in it, it's yours. Apparently, it's supposed to be funny. Ugh.

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Update: You can watch the Man Laws commercials online